Cleo Labs, a RegTech startup specialising in AI-powered product regulatory compliance, has raised €1.5m to accelerate the development of its platform and expand into new international markets.
The funding round is led by Larry Berger, alongside Kima Ventures and Financière Saint-James. A number of tech ecosystem figures also participated, including Boris Paillard of Le Wagon, Ambre Soubiran of Kaiko, Stéphanie Zolesio of Casino, and Charles Sutton of Datascientest. The round additionally includes a scout ticket from Accel.
Capital from the raise will be directed towards further development of the platform’s technology, structuring European expansion, and laying the groundwork for entry into the US market.
The company has also been recognised on the global startup stage, having won The Pitch by Deel — a competition that drew more than 35,000 applications — placing first in the regional final at Station F. The win comes with funding from Deel and qualifies Cleo Labs for the international final in Dubai.
Cleo Labs has built an artificial intelligence platform designed to automate regulatory compliance for businesses selling physical products across international markets. At its core is MARIA — Multi-Agent Regulatory Intelligence Architecture — a proprietary multi-agent AI pipeline that continuously monitors more than 25,000 regulatory authorities spanning 106 countries, covering agencies, regulators, and standardisation bodies. Each MARIA analysis is reviewed by legal experts through a human-in-the-loop process to ensure the reliability of its recommendations.
The platform serves two primary functions: pre-launch mapping, which generates a comprehensive checklist of regulatory requirements per product and market, and continuous monitoring, which delivers real-time alerts on regulatory changes alongside business impact analysis. According to the company, this enables teams to handle up to ten times more regulations without additional headcount, meaningfully reduce compliance timelines, and identify risks before they affect product commercialisation. Decathlon is among Cleo Labs’ existing clients, using the platform to streamline and de-risk its international product launches.
The wider context driving demand for such a solution is significant. Businesses operating globally must contend with a fragmented and constantly shifting regulatory landscape, where launching a single connected product — such as a bike helmet — can involve navigating more than a hundred regulations across material standards, certifications, labelling requirements, and customs constraints. The cost of getting it wrong is substantial, with non-compliance resulting in product recalls, fines, and customs delays running into hundreds of billions of dollars annually. Despite this, many companies continue to rely on spreadsheets or tools that are not fit for purpose.
Cleo Labs was co-founded by Naomie Halioua, an engineer who graduated from École polytechnique, and Anaëlle Guez, a graduate of Sorbonne and Panthéon-Assas University who previously served as chief transformation officer at Havas. The pair bring combined expertise spanning technology and legal and compliance disciplines.
Cleo Labs co-founder Naomie Halioua said, “Our ambition is to transform regulatory compliance — currently seen as a constraint — into a strategic lever for companies. Thanks to AI, it becomes possible to anticipate rather than react.”
Cleo Labs co-founder Anaëlle Guez said, “Today, teams still spend considerable time manually analysing complex and evolving regulations, often using spreadsheets or inadequate tools. With Cleo, we enable them to gain speed, reliability, and processing capacity by automating these processes at scale.”
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